Making non-stick stick

Kickass ambient idea by Leo Burnett Shanghai for Supor non-stick pans. Whilst the idea of slippery for non-stick isn’t wildly original, the medium sure as hell is.

If you’re literate and have a functioning attention span, use this:

(click below to swell and peruse)

OR, if words make you angry, watch (the voiceover simply reads the copy above, thus giving you the illusion of saving time and thwarting your fury):


~ by zactopia on June 23, 2010.

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